Archive for May, 2008

 

My Cause for the Pause: Adwords, Will You Lead Me Inside?

May 06, 2008 in Makin' Bones Money

I’m delving into a scary scary thing: Adwords. So far, after about a week or so, I’ve made zilch. I *have* seen traffic driven to a couple of my sites from the ads though. So that worked. That was my first step: Generating traffic to my own sites through Adwords. This will hopefully get me the Web 2.0 goodness I’ve been looking for. The next logical step was to promote other sites/products through Adwords. I half thought about promoting actual products until I remembered just how bad my experiences have been with banners and such. So I did a little reading and found a better solution: Leads. Like our friend, The Count, companies just want to be invited inside of your personal space. They want your name, your address, your phone number, your email, your soul! They will pay dearly for this information. Commission Junctions leads pay anywhere from a buck to about $25 per lead. That’s a lot of coin for a click that costs your customer nothing. Of course, the customer will have to complete the action you want them to complete e.g. filling out a form, downloading software. Then it’s mo’ money mo’ money mo’ money for you! I’m still feeling my way about here. I think I’m making a lot of useless and costly mistakes as well. The worst mistake was driving traffic to a link that wasn’t my affilate link! I even read about that dumb mistake in an ebook somewhere. Very dumb. Well, if you’re brave, give it a go and lead your customers into the light. ARRRGH!!! No not the light!!!




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