My Cause for the Pause: Grifting My Numbers

Tuesday, April 29th, 2008 @ 10:05 am | Makin' Bones Money, News

I don’t know about you, but I’ve been following the advice of every crackpot “Hey-I’m-Not-A-Guru” Guru in the Make Money Online Blogosphere for a while now. Most of them espouse the keeping track of your blog traffic through analyzing clicks and visits and what not. I have statistics from a FireStats plugin on most of my blogs. I also have built-in stats from my web host, LUNARPAGES.

The thing is: I can’t believe a single number from any of them because they are all telling me different things! MyBlogLog tells me I get 2 MyBlogLog users per day. FireStats says 20 per day. BlogRush says I have upwards of 3000 impressions. Ebay Partner Network says the same thing for the last 3 weeks 13 clicks for one of my campaigns, no sales while Google Adwords says I’m getting 2-5 clicks every day for that site. Adsense is telling me I’m getting 78 impressions today for all my “channels.”

It’s a damn shell game people! It all ads up to me not getting any cash in my pockets. I’m dipping my feet into the AdWords PPC game now and I just don’t understand how they can blatantly disregard my daily budget day after day! They have some kind of thing called “over-delivery” where they will exceed my budget by 20% as a favor to me to drive more traffic. Yeah right. Their 20% turned out to be about 2000% a few days ago.

I guess, like everything else on the Web, a basic truth still exists. It held true in 1994 when I started building websites with html and FrontPage and it holds true today: Don’t believe everything you read! Keep an eye on your stats but don’t be a slave to them like me. The only true stat that you can probably bet on is your bank account balance. Mine’s a bit sad now. Maybe it’ll make me happy in a few days when Pay day and Mista BOOSH’s rebates start flowing in.

So watch out, the numbers lie. This blog won’t. I wouldn’t steer you wrong. Now, your driveway looks a little worn out. You need me to resurface it? I can give you a fair price. How ’bout you just GIMMIEAQUARTAH!!! ;)

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